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TGIF Keen & Green Celeb: Edward Norton

Our previous Keen & Green celebrity was Larry David.  This week, we've got a versatile actor who comes from a family of environmentalists:  Edward Norton.  

Edward Norton's dad, Edward Mower Norton, Jr., is an environmental lawyer and conservation advocate who founded China's "first large-scale conservation movement."  He was also director of Nature Conservancy's Yunnan Great Rivers conservation project. In 2005, he told Grist: "[My father] engaged me and my siblings in environmental policy from a very early age. My sister got her graduate degree at the Monterey Institute of International Studies in environmental policy. My brother is a professional guide and has run whitewater trips through the Grand Canyon and elsewhere many, many times. He's on the board of Idaho Rivers United and working very hard on the salmon-recovery issue up in Idaho. So we're all involved in different aspects of these issues."

Edward Norton has worked with such projects as Enterprise's Green Communities Initiative and BP Solar Neighbors, where he worked to get solar panels on low income housing in Los Angeles.  He is also president of the American branch of the Maasai Wilderness Conservation Trust.

To make his own life greener, Norton uses car agencies that rent hybrids.  He lives in New York so he doesn't own a car.  

Over the summer, Norton was named UN Goodwill Ambassador For Biodiversity, where he said he will work with the UN Convention on Biological Diversity.

In addition to green causes, Edward Norton has spent time and money toward improving low-income communities and founded CrowdRise, a social networking site for activism and fundraising.